Game-Changing Thinking
Thought Leadership

Game-Changing Thinking

Insights, events, and answers from the team driving the future of food, fun, and tech.

Articles & Videos

EVENTS
Catch us live
CinemaCon
Conference|04/13/2026 1:00 pm
CinemaCon

We’ll be at CinemaCon in Las Vegas, learning what’s next for the movie theater industry.

Amusement Expo International
Expo|03/18/2026 2:00 pm
Amusement Expo International

We're headed to AEI 2026 in Las Vegas and we're bringing the coffee. Swing by Booth 2407, grab a free handcrafted drink, and say hi.

FAQs

Answers. Straight up.

Frogslayer helps food and entertainment brands execute their most critical digital initiatives. We connect systems, data, and experiences so guests stay engaged, operations run smarter, and every location performs better. From modernizing legacy platforms to building new digital experiences, we’re a technology execution partner focused on speed, scale, and measurable results.

We work with experience-driven brands in the food and entertainment industry, such as family entertainment centers, movie theaters, restaurant groups, amusement parks, large venue management companies, and more.

Glad you asked. First off – our name. But mostly, our commitment to client success. A lot of firms talk a big game about delivery, but we put our money where our mouth is with our ‘No Excuses’ Guarantee. If we ever fail to deliver or meet any agreed-upon expectations, then we commit our own resources to make it right.

Frogslayer has been building and delivering custom software solutions since 2005. For nearly 20 years, we’ve helped organizations tackle complex challenges, modernize critical systems, and turn strategy into real-world results.

We’re headquartered in College Station, Texas, but you can find some of us around DFW, Austin, Houston, and other parts of the US. If what you’re really asking is if we’re near or offshore, the answer is no. Our team is 100% US-based.

Yes. We act as an extension of your team to fill capability gaps, add capacity, or move stalled initiatives forward.

Our priority is always delivering – on time, on budget, with no surprises. We're flexible and work with value-based, T&M, and dedicated teams models, but always prioritize our customers' success. No matter the engagement model, you always get what's right for your project, your company, and your priorities. Quality work pays for itself.

Typically, no. Our initial conversations focus on understanding your goals, challenges, and context—not proprietary details. If we move into deeper discussions that require sharing sensitive information, we’re happy to put an NDA in place at that point.

Our teams work shoulder-to-shoulder with yours, sharing ownership from concept through delivery. This approach reduces handoffs, minimizes miscommunication, and drives faster alignment and stronger buy-in.

This is our bread & butter. We keep roadmaps clear, priorities grounded in business goals, and progress visible so initiatives don’t lose steam or spiral into scope creep. We back it up with our “No Excuses” Guarantee: If we fail to deliver on our commitments, then we’ll do whatever it takes to make it right, at our own expense.

Yes. We’re flexible and tool-agnostic. Our teams adapt to your existing workflows and systems to keep things runing smoothly without unnecessary disruption.

We prioritize based on outcomes, not outputs. Outputs are things you build — features, dashboards, apps. Outcomes are measurable results outputs are meant to deliver — like increased revenue, reduced churn, or better guest engagement. This keeps roadmaps focused, prevents overload, and ensures teams are always working on what matters most.

Most firms treat strategy as a one-and-done exercise. At Frogslayer, strategy remains at our core throughout the entire engagement. We make sure every decision, feature, and investment is tied to measurable business outcomes – not wish lists.

Yes. Through collaborative discovery, we work with stakeholders to uncover high-impact opportunities, validate ideas, and avoid wasting time or budget on low value initiatives. It’s how we help teams move fast with focus.

That’s great. You’re one step ahead. We’ll test what’s working, identify any gaps, and turn your strategy into an execution-ready roadmap. Our goal is to accelerate what you’ve already invested in—not replace it.

Yes. We lead innovation labs, co-creation workshops, and strategic planning sessions designed to align cross-functional teams and de-risk initiatives before a single line of code is ever written.

It depends on the scope of the project, however, most move from strategy to development in just a few weeks—with clarity, buy-in, and a roadmap in hand. Because we plan fast and smart, execution is smoother and faster too.

It means creating consistent, intuitive interactions across every touchpoint – mobile, kiosk, web, and in-person. In food & entertainment, experience design isn’t just about how things look; it’s about how they work for guests and the teams serving them.

We combine hands-on research with real-world observation through our CX audits. This helps us map the guest journey and uncover what could be broken, disconnected, or slowing things down.

Yes. We specialize in omnichannel experience design. That means designing consistent flows, data handoffs, and touchpoints that feel seamless no matter where or how guests engage.

CX (Customer Experience) design looks at the full journey, from discovery through post-visit. UX (User Experience) focuses on specific interactions within that journey. We design for both, ensuring each moment works well and adds up to a stronger brand experience.

We don’t stop at wireframes. We design with strategy and engineering in mind – making sure what gets designed can be built, scaled, and supported long after launch. Experience design is tightly integrated into strategy and engineering, not siloed.

All the time. Many food and entertainment brands rely on custom or aging platforms that weren’t built for today’s demands. We specialize in untangling complex, undocumented, or patched-together systems and can modernize without completely disrupting operations.

Yes. We design for real-world environments, where consistency matters but systems vary. Whether it's POS, kiosks, mobile apps, or back-office tools, we build integrations that connect your ecosystem across every location.

That’s more common than you’d think — and a major risk. We help document, stabilize, and disseminate knowledge of systems so critical information doesn’t live in one person’s head. The goal is to reduce single points of failure and make your systems easier to maintain, support, and scale.

Yes. We specialize in connecting fragmented systems and unifying data across POS, CRM, loyalty, operations, and more.

You’re not alone. We’re often the team that gets called in after others fall short. We’ll assess what went wrong and work with you to get things back on track.

We follow enterprise-grade security practices and ensure compliance with industry standards, including SOC 2, GDPR, CCPA, etc.

We focus on practical, high-impact applications that improve guest experience and operations - not AI for its own sake. Common use cases include analyzing guest behavior and performance data, optimizing traffic flow and capacity, recommending add-ons and promotions to drive upsell, improving staff scheduling, predicting equipment maintenance needs, and enabling dynamic pricing.

Absolutely. We don’t just build and walk away. We provide ongoing support, updates, and performance monitoring to ensure your systems stay secure, stable, and future-proof.